Let us begin by stating that there is a vast difference in quality, competence, and professionalism between security companies and their monitoring command centers. Burglars and thieves know this. The yard signs of no-name, obscure, or fledgling security companies do not provide the same strong burglar deterrent value that a well known, well respected security company like ADT commands. The ADT logo is the 54th most recognized logo in the world. It even ranks higher than the CocaCola logo in name recognition. Professional burglars know the difference in the quality of security companies and they respect the ADT yard sign and the corresponding level of protection it affords. ADT recently conducted a survey that showed that the ADT yard sign alone deters 76% of all would be burglars. On the other hand, burglars see some other competitor’s yard sign as an easy mark, a home that has system with a vulnerability that can be easily exploited and defeated.
If you are looking for the best protection with the very best monitoring redundancy, choose the security company with the yard sign with the highest crime deterrent value: ADT.